"Going Pro"
The Melbourne Challenge Conference

  
 

 

February 25th to the 27th 2011, Melbourne Convention and Exhibition Centre

I'm sitting in the back of the first ever Challenge Conference in London and it hit me.

The difference between someone who is serious about creating an online business and someone who is an amateur - someone who is doing something online as a hobby, for the fun of it is stark.

(There is nothing wrong with creating an online business as a hobby. But here at the dawn of another decade, don't expect pro results with an amateur outlook...)

Going Pro - has ZERO to do with the time you spend working on the business. Josh Bretag, a mentoring student of mine this year went pro - working as a trainee chef. He translated 5 spare 30 minute sessions a week into $80,000 worth of contracts by last week - Josh went PRO, by being SMART about his time, not working long hours.

I've asked him to come and speak at this conference to tell you how he did it and what he learned.

In Fact, this is what I realised sitting up the back of the room in London. You want to see examples of real working businesses in real areas. You've tested a niche, what's next?

Something pretty cool has happened to me this year as well.

For the first time ever, I took on mentoring students.

Best thing I've ever done.

I've been able to see specifically what works and perhaps even most importantly WHAT DOESNT AND WHY.

For example, I'm convinced I know the single most important thing someone needs to do to make a go of this business if they are also working a full time job.

I'll tell you in Melbourne.

To get serious about creating a business that takes you from where you are now, requires certain immovable steps.

You can't dodge.

You can't hide.

You can't cheat.

There are no shortcuts.

BUT

When you see real people just like you who have followed those steps and created real businesses in ways you would never expect.

And you see it all in front of you. Laid out. How they did it.

It all gets really clear.

So that's what were going to do in Melbourne.

Speaker after Speaker of explaining what's next

So you just hired an Outsourcer - What's Next?

You just made a dollar - What's Next?

I need to catch the Facebook Wave - What's Next?

So I need Backlinks - What's next?

We Can't (and Don't want to!) keep them away!

One of the things I'm most proud of is how some of the best experts in the world want to speak at our conference.

And keep coming back!!
  • Leslie Rode - Godfather of SEO - will be back with an all new presentation.
  • Lynn Terry - Will be back to present on her way of doing business, how she built her business as a single mum and the manner in which she builds it is an inspiration to me.
  • Harlan Kilstein - copywriter and brilliant thinker will be here. He is constantly voted the best speaker at any of our events.

Every presentation will be new.

And Awesome.

But wait - There's more

There was one mentoree who had a huge impact on the London conference.

Richard Cussons.

Never heard of him?

That's because he was too busy building the best example of an online business I've ever seen.

And I've had the privilege of seeing a few. In London, he showed his extraordinary system for creating content -Interestingly, one of the most content rich presentations I've ever seen.

Bad news - you're not going to see that one (although if you sign up this week I'll send it to you as a quick mover bonus)

The AWESOME news, he is going to show us how he applies the same processes to SEO.

I know people who are flying in from the UK just to see this presentation.

We have such a high reputation for our conferences it's crucial to me we keep bringing you the best possible speakers that will impact your business today.

You'll get all new presentations, the most up to date content for three days an extraordinary price.

Bonus Time

The seminar will cost you $997 dollars to attend. I want to give you an incredible early bird bonus.

    If you sign up by Friday the 31st of December, I'm going to give you:

  • Immediate access to the entire London Conference (without doubt the best conference we have ever done) available as a digital download.
  • My Buying and Selling course - Dominiche -One of the hot trends in 2011 (to be delivered after the conference).
  • 12 Months of Challenge Plus for Free - We are all over Facebook, Google Ad's, Apps and everything else that's going to effect you in 2011 (to be delivered after the conference).
  • One 30 minute consult with me to be used at any time after the conference (to be delivered after the conference).

As well as getting 3 days of the best possible information that will set you up for 2011.

These bonuses go away on Friday the 31st of December.

I hope to see you in Melbourne, the perfect way to kickstart 2011

Ed

   
   


Ed Dale
The "Going Pro" Challenge Conference

Sent from my Awesome iPad