The Challenge
 

And so we come to the end of module 4. In today’s video Ed Dale discusses the importance of finding key people and networking within your micro-niche:

http://www.challenge.co/training/2010/mod4/day7

I hope you have learnt heaps about passive market leadership in Module 4. We now have a weeks break before learning about active market leadership in Module 5.

Enjoy the week off.

GuruBob


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Following on from Ed’s recommended hardware solutions, today in Day 6 of Module 4 Ed talks about forums and how useful they can be for understanding your micro-niche and for passive market leadership:

http://www.challenge.co/training/2010/mod4/day6

As useful as they are, they do come with some rules and regulations so make sure you familiarise yourself with those for the forums in your micro-niche before actively participating.

Tomorrow on the 7th and final day in Module 4, Ed discusses how to find the key people within your micro-niche and discusses the importance of interacting with them.

Robert Somerville


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And she said to himboo

On Tools… #tc10

Today, In Day 5 of Module 4, Ed Dale discusses his preferred tools and how he utilizes them for passive market leadership:

http://www.challenge.co/training/2010/mod4/day5

It won’t come as much of a surprise that Ed loves his iPad and iPhone but it’s not just those hardware platforms but also the applications that Ed uses to facilitate his market leadership goals.

Tomorrow, Ed introduces forums and how important they are for market leadership but also as a potential source of back links.

GuruBob


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Tim Brennan <timjamesbrennan@gmail.com> wrote:

Last night we watched Julie/Julia and I can’t tell you how much of an impact that film has made. Although it is perhaps the exact opposite kind of film that I normally enjoy, it has been an amazing light bulb moment for me.

The best way I can describe is in GTD terms (Getting Things Done). David Allen talks about the “natural planning model” and the way that before we can accomplish anything we first have to establish purpose and vision. I have recently practiced this with amazing results when renovating our house by making a treasure map on the wall of clippings from interior design magazines. Yet, when it comes to internet marketing I very, very rarely visualize my intended outcome.  

Frank Kern has done some videos showing his swanky lifestyle – and that is definitely a powerful vision of something to aim for, however, the Julie/Julia film actually tells the story of how someone leads a market….. with a blog! That really appeals to me and I don’t think I have ever actually watched a movie that tells that story before. 

The closest thing to it was the book tribes – which had the same effect on me (in audio book form) – it made me want to sit down at the computer and become a market leader. Even though Ed said in Manchester 09 that it is never too early to do video on your blog (that should have been a clue of things to come), I’ve never allowed myself to get stuck in and led a market. I had the rule that before you lead a market, you have to test a market.

This years Challenge is the best ever because for ages I have wanted to practice market leadership during the testing stage.

Despite being one of the most annoying films I’ve ever watched I will be watching Julie/Julia on a regular basis (if not semi-regular). 

Thanks Ed! The Challenge 2010 is in another league.

Sent from my iPhone

Posted via email from Ed’s posterous

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